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Kotaku is the definitive digital hub for video game news, reviews, cheats, design, and entertainment. It tracks the genre's spreading popularity from hardcore obsession to casual gaming in pop culture and social media. Read by both developers and the players who idolize them, Kotaku is the lifestyle bible for millions of button-pushers and console fiends.
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GAMING OBSESSED
4.5x more likely to buy computer games
3x more likely to provide advice on video games
3.5x more likely to play action/adventure games
SOURCE: NIELSEN @PLAN SUMMER 2010




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